Types of Consumer Offerings, MRKT 310 Week 5 Discussion Question Topic 2

Question description MRKT 310 Week 5 Discussion Question Topic 2 TOPIC 2 Types of Consumer Offerings Contains unread posts Actions for TOPIC 2 Types of Consumer Offerings This section of the weeks readings describes the types of consumer offerings with four categories: convenience offerings shopping offerings specialty offerings unsought offerings Consider your own purchase behaviors. Identify a product that, for you, falls into each of the four categories. Be sure to consider why you chose each of the categories for each product

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