In this assignment, you will explore the concept of business intelligence (BI) and its role in helping management make decisions. You will apply the concepts from your Week 1 readings to explore the different technologies used in BI and the role of these tools in the different decision-making processes.
- How do you define BI?
- How can BI help management make decisions?
- Do managers need to be experts in information technology (IT) in order to use BI tools? What role do next-generation BI applications play in this case?